When entrepreneur Brent Zimmerman (MGT '08) speaks to business students, his advice is simple: believe in yourself and in your idea, and then once you take the leap “plan to raise twice what you think you need.â€
As a frequent guest speaker to students at Weatherhead School of Management at ÐÇ¿Õ´«Ã½, where he received his MBA, Zimmerman focuses his lessons on funding strategies, with an emphasis on crowdfunding. His production brewery, Saucy Brew Works, is in the middle of a $5 million crowdfunding campaign. It’s a strategy Zimmerman recommends for companies that have a loyal brand following.